Strategic Marketing for High-Tech Innovators

Qubit Creative Strategy

Fractional CMO Services for Photonics, Quantum Computing, Semiconductor, and Other High-Tech Companies—Bridging Cutting-Edge Technology with Scalable Growth Strategies.

Why Qubit?

Bridging Deep Tech and Marketing Expertise

Fractional Cost

Get executive-level marketing leadership without the overhead of a full-time hire—providing strategic direction, execution oversight, and measurable growth.

Scalable Marketing

Every strategy is backed by data, optimized for performance, and designed to scale, ensuring your marketing efforts align with your business objectives.

Tailored & Flexible

Whether for high-level strategy, campaign execution, or ongoing optimization, Qubit provides customized solutions that fit your company’s needs and resources.

Industry Knowledge

Specializing in marketing for advanced technology sectors, translating complex innovations into clear, compelling strategies that drive engagement and sales.

What We Do

Distinct advantages.

Fractional CMO Leadership

Innovative marketing solutions, and performance tracking tailored for photonics, quantum computing, semiconductor, and other high-tech industries, driving growth and establishing market leadership.

Content & Campaigns

Drive growth with compelling messaging and targeted advertising campaigns, leveraging data-driven insights to aximize ROI and reach your ideal customer segments effectively.

Lead Generation & Nurturing

Implement targeted outbound and inbound campaigns to attract, engage, and convert leads. Qubit optimizes automation workflows, CRM integrations, and lead scoring to streamline your sales funnel.

SEO & SEM Optimization

Improve website visibility and conversion rates with data-driven SEO and PPC strategies. I optimize search performance, refine ad campaigns, and track key analytics to maximize ROI.

 

Website & UX Optimization

Enhance user experience and lead flow with strategic website updates. I identify friction points, optimize navigation, and ensure your digital presence supports your marketing goals.

 

The Qubit Process

1

Discovery & Strategy

Assess your current marketing landscape, benchmark goals, and identify growth opportunities.

2

Execution & Optimization

Implement strategic marketing systems, measurement methodologies, marketing automations, and optimized conversion funnels, refined by data.

3

Scaling for Growth

Work across channels to craft high-converting campaigns, build authority, and nurture leads with the right message to the right audience.

4

Continuous Improvement

Maintain momentum with ongoing strategy, performance tracking, optimizations, and campaign execution.

Meet the Founder

Janel Kane is Driving Strategic Growth, Market Expansion & Brand Visibility

I turn complex marketing challenges into clear, data-driven strategies that drive measurable growth. With a proven track record in market positioning, demand generation, and sales alignment, I deliver impactful campaigns that maximize ROI. Let’s build a marketing engine that doesn’t just attract leads—but converts them into lasting revenue.

Let’s connect and make it happen.
Janel Kane headshots alpha 250324
Travis White
Travis WhiteOwner | Tracis White Communications
"Janel is an exceptional writer—clear, insightful, and highly skilled at translating complex topics for non-technical audiences. From white papers to web copy, she delivers sharp, effective communication. She also works fast, making her a go-to resource for high-quality content on tight deadlines."
Damon Lenski
Damon LenskiGeneral Manager, Americas | Avantes
"Janel previously worked at our company here and was truly a marketing miracle worker. Janel is a quick study with a bias for action…she gets the job done! I can personally and professionally attest to the quality of work Janel performs and her work ethic which often made me feel like I was standing still. In short Janel is a marketing rock star. It was a pleasure having her as a part of our team in the past."
Mike Hanberry
Mike HanberryDirector, Business Development | Webolutions
"Janel combines sharp insight with authentic, fearless communication. She identifies challenges early, fosters open dialogue, and keeps projects focused on results. Balancing high expectations with respect and collaboration, she provides both constructive feedback and well-earned praise. A true leader and a pleasure to work with."
Adam King
Adam KingFormerly SEO SPecialist | AZO Network
"Janel is a rare talent—highly engaged, strategic, and adaptable. Whether executing long-term plans or responding to fast-moving trends, she brings innovative ideas and a positive energy that make collaboration seamless. A true pleasure to work with, and I hope to work with her again."
Travis White
Travis WhiteOwner | Tracis White Communications
"Janel is an exceptional writer—clear, insightful, and highly skilled at translating complex topics for non-technical audiences. From white papers to web copy, she delivers sharp, effective communication. She also works fast, making her a go-to resource for high-quality content on tight deadlines."
Damon Lenski
Damon LenskiGeneral Manager, Americas | Avantes
"Janel previously worked at our company here and was truly a marketing miracle worker. Janel is a quick study with a bias for action…she gets the job done! I can personally and professionally attest to the quality of work Janel performs and her work ethic which often made me feel like I was standing still. In short Janel is a marketing rock star. It was a pleasure having her as a part of our team in the past."